Bev wines are a new canned alcoholic beverage created with women in mind. The brand’s winemaker and CEO are both females and every aspect of the company is built to promote female voices and opportunities. Bev cans are slim, pastel-colored and undeniably “cute.” Each can contains 100 calories and zero added sugar, so you can feel better about sipping one (or three), throughout the afternoon. The convenient cans make these wines travel-ready and poolside-friendly.

Any wine company that targets a predominantly female audience is going to include a rosé. For good reason too. Is anything more appealing than light and fizzy pink wine? Bev’s peach-colored can is a California wine featuring notes of fresh berries. The sauvignon blanc is as bright and appealing as its sky-blue can. A pinot grigio and a juicy pinot noir round out the collection.

While the brand proudly claims it’s “made by chicks,” there’s more to the story than the colors and kittens used in its marketing strategy. But, this company makes real commitments. Previous charity partners include the wayOUT Foundation (supporting LGBTQ+ youth) and the LA. Service Workers Relief Fund. In 2021, E&J Gallo acquired Bev, adding major power to its distribution and reach for its positive messaging.