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Old Style Pilsner is a medium body lager that is true to its Western Canadian roots. It has not changed since our beer was first brewed in 1926. Why? It’s right there on the bottle…“old style”. Those are more than just words on a beloved label. Being true to who we are has kept our drinkers loyal and kept Pilsner from being a fad.
Old Style Pilsner is a piece of American history. Brewed out of La Crosse, Wisconsin since the 1890’s, it is steeped in midwest folklore, particularly when coming to the city of Chicago where it has been a hometown favorite for decades, having sponsored the Chicago Cubs since way back in 1950. Using the German “krausening” tradition where freshly fermenting lager is added to the nearly ready to drink beer in order to gain a lively carbonation, Old Style is particularly rich and delicious.
Grab a six pack of Old Style and don’t worry about wasting time pouring it into a glass - unless of course you feel particularly lucky when drinking out a certain glass while watching your favorite baseball team. This American style lager is crisp and clean, cold and refreshing. It is a lager the way that the Germans meant it to be. It’s a bright pale golden color with a small white head dancing on the rim. Meant to be enjoyed at cold cellar temperatures, minimal aroma escapes this lager, but what is there is truly old world. Grassy, floral hops of the noble variety strike first as if driving through the Hallertau countryside past trellis after trellis of hop vines on the side of the dirt road. The flavor is properly grainy with hints of those European hop varieties balancing the subtle sweetness with just a moderate kick of bitterness, just enough to refresh and excite.
Old Style Pilsner is a beer meant to be enjoyed with every aspect of Americana. Pop a can while relaxing on the couch with nothing to bother you while you watch your team throw the first pitch all of the way until the last out. Pair it with simple delights. Hamburgers, hot dogs, pizza, potato chips, peanuts. It is a simple beer that is rich in tradition and appeal. This is a perfect beer to stock your cooler for a tailgate or just keep an abundance of in your fridge in the garage for the next unexpected visit from your college friends.
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