You stand a little taller when you're drinking a Stella Artois. Might be the fancy sounding name. Or the ornate label. Or, we dunno, the fact that it's served in a freaking chalice. Who even drinks out of chalices? Kings, that's who. Though the Artois brewery had been around for centuries, the flagship beer was originally brewed for the holiday season. Wisely, they decided it's always Stella season, and have since expanded into lighter offerings and cider.