Bira 91 is yet another example of how India belongs on the Beer Lover’s Map. The brand is the brainchild of Ankur Jain. This multi-talented entrepreneur grew up in India, moved to the USA to study computer science, then moved back to India to get into the beer business. He founded a company called B9 Beverages, which in 2015 launched Bira 91 beer.

Bira 91 is an unpretentious yet unapologetically modern beer. It is refreshingly relevant, the result of bold flavors and uncompromising quality in an era where these things are rarer than they should be. As a result, it’s become one of the world’s fastest-growing beer brands and has built a solid portfolio: their white, light ale, strong ale, blond lager, IPA and others form a respectable roster. Add to that their iconic Boom Strong, a rich, malty lager that hits you with flavor and crispness, as well as their lighter Boom Classic.

Bira 91 is headquartered in New Delhi and is now the obsession of the city’s millennial generation and beyond. The viral enthusiasm around this beer has now leaped overseas to places like the USA, Singapore and beyond, and isn’t likely to let up.